코카콜라의 스포츠 마케팅 분석과 펩시와의 비교

코카콜라의 스포츠 마케팅 분석과 펩시와의 비교

코카콜라의 스포츠 마케팅 분석과 펩시와의 비교.pptx

목차 1.About Coca Cola 2.Coca Cola with Olympics 3.Coca Cola with FIFA 4.Coca Cola with JORDAN 5.Coca Cola VS. Pepsi 6.Conclusion 본문 History 1866 First made by an American pharmacist John Pemberton 1928 Became the official sponsor of the Olympic Games 1930 Official Sponsor of the FIFA World Cup Symbol The Red Color is a symbol of dynamic, strong image which suits Sports' feature of competitiveness & physical movement The unique Contour Bottle is designed to be seen well in the darkness, and the curve symbolizes flexibility in sports. Products Which do you think is the product of Coca Cola? Getorade Lipton 킨사이다 Mountain Dew Answer: C. 킨사이다! Coca Cola is offering a range of products including coke 키워드 마케팅, 스포츠, 코카콜라, 코카, 비교