국내외 초국적기업(MNCs) 사례 연구(영문)

국내외 초국적기업(MNCs) 사례 연구(영문)

국내외 초국적기업(MNCs) 사례 연구(영문).pptx

목차 1. What are MNCs? Definition of MNCs Structure of MNCs History of MNCs 2. Why do MNCs exist? Role of MNCs : Advantages and Disadvantages 3. Case of MNCs. Domestic Case : Samsung Group Abroad Case : Apple Inc. 4. Conclusion. 본문 What is MNCs? - History 14C Hanseatic League Italian merchant traveler 17C - 18C East India Company / Dutch East India Company Hudson s Bay Company 3.Case of MNCs Establishment : Samsung Store (1938.3) CEO : Lee Kun-hee Total sales : 274.3 trillion won Net profit : 20.3 trillion won 키워드 초국적기업, 사례, 초국적, MNCs, 연구