유니클로 기업분석(영문)

유니클로 기업분석(영문)

유니클로 기업분석(영문).pptx

목차 1.Mission & Strategy 2.Structure 3.Managing Human Resources & Leadership Style 4. Controlling 5. How much Team Members Want to Work? 6. Evaluation 본문 "Unique, Clothing, Warehouse" UNIQLO consistently provide fashionable, high quality, basic casual clothes that anyone can wear anytime anywhere and always at the lowest possible market prices. The First is Mission of UNIQLO. The meaning of the UNIQLO is "Unique, Clothing, Warehouse" Like this meaning, UNIQLO consistently provide fashionable, high quality, basic casual clothes that anyone can wear anytime anywhere and always at the lowest possible market prices. 1) Product eveloping HEATTECH Fleece Jacket Bra Top 2) Outsourcing UNIQLO works with partner companies, principally in China, to manage product safety, quality and working conditions 3) basic casual clothes that anyone can wear Regardless of age and gender, everyone can wear 4)The cheapest price UNIQLO has established a business model encompassing all stages of the business- from design and production to final sale. Next is strategy. We can divide the strategy into 4 part Product developing, outsourcing, basic casual clothes that anyone can wear And the cheapest price This product is million seller. To offer clothing like heattech, brattop, fleece made with luxury materials at reasonable prices is Uniqlo's Key strength. Third is structure. UNIQLO is divided into four major department UNIQLO's R&D centers are constantly researching the latest fashions and lifestyles around the world as well as looking for new materials. Headquarter's one of the role is development of materials. The development of materials is especially important for core Products. Production & procurement control quality of production and factory. Next is personal management and leadership style First, personal management. All employees in UNIQLO are hired by store management. after they are trained by FRMIC(fast retailing management innovation Center) And UNIQLO have unique HR system. Able Store managers are promoted to super, superstar manager. Franchise Chain owner is chosen under strict criteria. in Controlling part, there are three policies. First, Monitoring Workplace Conditions at Partner Factories. They execute monitoring twice a year for any inappropriate practices such as child or forced labor and instigate improvements. Second, The Business Ethics Committee established the guidelines to prevent the abuse of superior bargaining Power. Lastly, questionnaire survey to the fast retailing group's principal business partners. It also conducts a survey of all Group departments four times a year 키워드 기업분석, 유니클, 분석, 영문, 기업